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Take it outside! Three cities target secondhand tobacco smoke

Pilot project benefits kids in Arlington, Darrington & Marysville

SNOHOMISH COUNTY--- Billboards, buses and cinema ads in north Snohomish County are carrying a strong message this June: “6,000 children die each year from exposure to secondhand tobacco smoke --- Please smoke outside.” The ads can be seen at Regal Cinemas in Marysville, on the sides of Community Transit buses, and on billboards at several locations in Marysville and Lynnwood. Crystal Marino, a student at Granite Falls Middle School, created the design for two of the billboards. [NOTE to EDITOR: billboard locations in sidebar below]

The advertising campaign is a collaborative effort by Snohomish Health District, Tulalip Tribes, Stillaguamish Tribes, and ESD 189. It is funded by the Washington State Department of Health.

“Our goal is to reduce children’s exposure to secondhand tobacco smoke,” said Deanne Thompson, Snohomish Health District’s coordinator for this Tobacco Prevention and Control project. “We hope that parents and other adults who smoke around children will choose to smoke outdoors instead of in their homes and cars,” she said.

The campaign to reduce secondhand tobacco smoke will continue through 2004 in Marysville, Arlington, and Darrington, with distribution of educational materials to students, day care centers, and health care providers. Pending evaluation, the project may expand to other cities in the county in 2005.

For more information about tobacco prevention and control, call Deanne Thompson at 425.339.8632.

Established in 1959, the Snohomish Health District works for a safer and healthier community through disease prevention, health promotion, and protection from environmental threats. Find more information about the Health District at www.snohd.org.

[SIDEBAR---BILLBOARD LOCATIONS]

Marysville (5 sites): State St. at Grove; State St. at 1st; State St. at 7th; State St. at 76th (Crystal Marino, student artist); Smokey Point Blvd at 104th.

Lynnwood: Hwy 99 at 156th St. SW (Crystal Marino, student artist))

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